No Kodak Moment

If Kodak files for bankruptcy and dissolves, what will become of the phrase "Kodak Moment"? Will it fade from existence like the old photographs that were taken with the old Brownie cameras they sold?   It's too bad they can't copyright that phrase and cash in on it, each time it's used or referenced.  Perhaps that would help payout all those retirees that served them well for so many years.  All those loyal workers who are now in danger of losing their health benefits in retirement.  It's a travesty to think of all those people that served a giant all those years, and now, that giant is going to roll over and crush them.  This is certainly, No Kodak Moment for Kodak.